We turn messy data
into marketing that
performs.
ArcTaiga is your Canadian data partner that cleans up your data, connects it, and runs the marketing on top — so your programs finally work as hard as you do.
Records are scattered, systems don’t talk, and the reporting never
quite adds up — so marketing ends up guessing. We close that gap.
One capability, three steps.
Assess
A paid maturity assessment that shows exactly where your data, email, and reporting fall short.
Integrate & Activate
We fix and connect the data, then build and run the marketing on top of it.
Predict
With clean, connected data, we add the AI layer — propensity, retention, and prediction.
Built for teams the big tools leave behind.
Nonprofits
You have the donor data. You’re missing the engagement layer. We build it and run it for you — so every appeal reaches the right person at the right moment, and you can prove it worked.
See What We Do →
Mid-sized businesses
Enterprise capability, without the enterprise overhead. Real data integration and managed marketing, priced for a team your size.
See What We Do →
Enterprise
We sell our brain, not our platform — data, development, and AI-readiness on what you already own. Expertise layered onto your existing stack.
See What We Do →
Twenty years cleaning, connecting, and activating data — first as RaceData, now as ArcTaiga.
We do the unglamorous middle work — connecting systems and running the managed service that platforms leave to you.
Canadian-owned, working in English and French, with data handled to Canadian standards.
When the campaign has to deploy and the numbers have to add up, we’re the partner that delivers.
The tools behind the work.
EnvisionARC
You have the donor data. You’re missing the engagement layer. We build it and run it for you — so every appeal reaches the right person at the right moment, and you can prove it worked.
Explore EnvisionARC →
Marketing Knowledge Hub
You have the donor data. You’re missing the engagement layer. We build it and run it for you — so every appeal reaches the right person at the right moment, and you can prove it worked.
Explore Marketing Knowledge Hub →
In their words.
“They untangled fifteen years of donor data and gave us a single view we actually trust. Our appeals finally land with the right people.”
Director of Development
National charity
National charity
“ArcTaiga did the integration work three vendors told us was impossible, then ran the program on top of it. Our team stopped guessing.”
VP Marketing
Mid-sized retailer
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Thinking worth your time.
All insights →
The data maturity assessment, explained
6 min read
Why your second gift never comes
5 min read
Propensity models without the hype
7 min read
Not sure where to start?
Begin with an assessment. It’s the fastest way to see what your
data can really do.